Every business reaches a different stage.
These three services are designed to meet you where you are today.
Sometimes you don’t need a complete redesign—you just need someone to help you see what you’re no longer seeing.
Expression Snapshot is a focused first-impression review of your website. I look at how clearly your business comes through, what draws attention, where the experience creates friction, and what may be getting in the way of clarity or trust.
You’ll receive a personalised Expression Snapshot report with my observations, recommendations, and the changes I believe are most worth focusing on first.
You’ll leave with:
Overall impression and what stands out
First impression & clarity
Content & visual hierarchy
Navigation, flow & friction
Readability & trust
Your three highest-priority opportunities
A personal closing reflection
Investment: $750
Delivered as a personalised PDF report. No calls required.
This is a deeper strategic review of your website and online presence. I look beyond individual issues to understand the bigger picture — what your business has become, what currently comes through online, where those two things feel disconnected, and what needs to shift to bring them closer together.
You’ll receive a personalised Online Presence Clarity report that brings together my observations, reflections, and strategic recommendations into a clear direction for what comes next.
You’ll leave with:
Where you and your business are today
Key observations, including what already feels aligned and where I see disconnect
First impression & clarity
Messaging & offer clarity
How your wider online presence comes together
The biggest shift I believe would make a difference
Strategic direction and priorities
A personal closing reflection
Investment: $2200
Delivered as a personalised PDF report. No calls required.
Design Reimagined goes beyond reviewing what already exists. I take the time to understand you, your business, where you’ve come from, and what you’re moving toward — then translate that understanding into a strategic and visual direction for your website.
You’ll receive a personalised Strategic Blueprint & Website Concept, bringing together the thinking behind the direction and a bespoke visual interpretation of what your website could become when it more fully reflects who you are today.
You’ll leave with:
Your story and the key themes shaping this next chapter
Design principles grounded in how you want your business to feel
An in-depth look at your current website experience and brand alignment
A clear future-state direction
Visual, experience, and strategic content direction
A bespoke homepage concept
A bespoke concept for one additional key page
Design spotlights exploring important choices within the concepts
Strategic guidance for carrying the direction forward
Personal reflections to bring the work together
Investment: $6000
Delivered as a personalised Strategic Blueprint and Figma website concept (limited to two Design pages). No calls required.
Every report is tailored to the business behind it. These previews are taken from a fictional client example created to demonstrate the level of depth, structure and care that goes into every review. These examples illustrates the blueprints from “Design Reimagined”, and “Online Presence Clarity”.
Complete a short questionnaire about your business, your website, and what feels out of alignment. Every project begins with understanding—not assumptions.
I analyse your website, messaging, visual identity, and user experience to uncover patterns, strengths, and opportunities that might not be obvious from the inside.
I organise everything into a thoughtful report with observations, strategic recommendations, and practical next steps tailored to your business.
You’ll receive your review, blueprint, or concept—along with a clearer understanding of where you are and where to go next.
Not sure if your website still reflects where you are now?
Download the free “Has Your Website Outgrown You?” reflection
— a simple one-page check-in to help you notice whether something has started to shift.
And if you’d like to stay close, I’ll occasionally send you thoughts on websites, identity, clarity, and what happens when your business evolves faster than the thing representing it.